Prime asset suited for ‘Commercial’ or ‘Hotel’ use, strategically facing Dhoby Ghaut MRT interchange
Singapore, 4 December 2025 – ETC – appointed as the sole marketing agent – today relaunched the collective sale of Singapore Shopping Centre, a prime commercial development at the forefront of Orchard Road. The property is offered via a public tender, which closes on 16 January 2026, 3pm.
Directly facing Dhoby Ghaut MRT Interchange, Singapore Shopping Centre occupiers a prominent corner site of approximately 2,449.8 sq m (26,369 sq ft). It enjoys rare triple-street visibility along Clemenceau Avenue, Penang Road and Penang Lane, spanning a combined frontage of about 170 m. The building has an existing gross floor area of approximately 12,566.47 sq m (135,264 sq ft), reflecting an equivalent plot ratio of 5.1296.
Under URA’s Master Plan 2025, the site is zoned for ‘Commercial’ use with a plot ratio of 4.2 and a building height control of up to 6 storeys. Importantly, it lies outside the URA-designated zone along the Orchard Road corridor, where subdivision of commercial properties is restricted. This provides the successful buyer with greater flexibility, including the option to strata-subdivide the space, if desired.
URA has also indicated, following a recent planning application, that it is prepared to support either full redevelopment or adaptive repurposing of the existing building for ‘Hotel’ use.
ETC has submitted an enquiry to the authorities on the potential lease renewal to a fresh 99 years and is awaiting response. In the previous collective sale attempt in 2020, the authorities had indicated in-principle support for a renewal. Separately, the neighbouring 9 Penang Road, completed in 2019 and now occupied by UBS, was granted a fresh 99-year lease, demonstrating precedent for such approvals in the immediate vicinity.
The asking price is S$200 million. Depending on the development use option and intensity, this works out to a land rate ranging from approximately S$2,800 to S$3,500 per sq ft per plot ratio.
Ms Swee Shou Fern (徐晓芬), Head of Investment Advisory at ETC, part of Realion Group, says, “Singapore Shopping Centre is exceptionally well-positioned to benefit from the ongoing rejuvenation of Orchard Road. From the reopening of The Cathay and *Scape, to the phased reopening of National Museum of Singapore and the newly refurbished House of Tan Yeok Nee as a lifestyle hub, the immediate vicinity is clearly entering a new cycle of growth. Singapore Shopping Centre, hence, presents a rare opportunity for discerning investors to leverage the district’s evolving vibrancy and introduce fresh commercial or hospitality concepts that can anchor the next phase of Orchard Road’s transformation.”
“As Orchard Road continues to evolve, well-located assets in the vicinity remain extremely scarce. We anticipate strong interest from both local and international parties seeking a project that delivers long-term value, alongside attractive growth prospects, and the opportunity to shape a meaningful landmark at the forefront of Singapore’s most recognizable shopping belt,” adds Ms Swee.
Singapore Shopping Centre enjoys a central and highly connected location, with Dhoby Ghaut MRT Interchange and Dhoby Ghaut Green at its doorstep. Key neighbours include The Istana, 9 Penang Road which houses UBS, Plaza Singapura, MacDonald House, Singapore Management University and the School of the Arts, as well as a diverse mix of lifestyle, retail and F&B offerings all within walking distance.
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